The Client SWT Super Yacht Sales is a luxury yacht company offering bespoke yacht experiences, management, and sales to a global clientele. They approached MX Web Design looking for a complete overhaul of their online presence to reflect their premium services and attract a high-end audience.

The Challenge The client’s existing website was outdated, difficult to navigate, and not generating consistent leads. They needed:

🌐 A modern, mobile-friendly website to showcase their luxury services and fleet 🎨 A refreshed brand identity to align with their premium offering📈 A strong SEO foundation to rank higher in Google search results 🚀 A targeted Google Ads campaign to drive qualified traffic and high-value enquiries

Our Solution

🌟 Website Design & DevelopmentWe designed and developed a sleek, responsive website on Wix Studio with: ✨ A clean, contemporary layout highlighting key services and their luxury fleet ⚡ Fast loading times and optimised performance across all devices 📱 User-friendly navigation and clear calls-to-action to drive enquiries

🎨 BrandingTo ensure consistency and elevate their premium image, we created a refreshed brand identity including: 🎯 A sophisticated colour palette and modern typography 🖋️ Fonts, icons, and imagery guidelines to maintain a cohesive look and feel

📈 Search Engine Optimisation (SEO)Our SEO team implemented a strategy to boost organic visibility: 🔑 Keyword research and optimisation across all key service pages ✅ On-page SEO enhancements including meta tags, alt text, and schema markup 📍 Local SEO targeting to improve rankings in key luxury markets

🚀 Google Ads ManagementTo generate instant traffic, we launched and managed a Google Ads campaign:🔎 Targeting high-intent keywords relevant to luxury yacht services📝 Creating compelling ad copy and landing pages to maximise conversions📊 Ongoing optimisation to reduce cost-per-click and increase ROI

The Results📊 Website traffic increased by 94% within 3 months 📥 Lead enquiries grew by 87% through the new site and Google Ads 🔝 Google rankings improved, with several target keywords reaching page 1 🌟 A consistent, professional brand identity that builds trust with clients

Key Services Delivered ✅ Website Design & Development ✅ Branding & Visual Identity ✅ Search Engine Optimisation (SEO)