
Helix Watersports eCommerce
Helix Water Sports
Case Study: Boosting Helix Water Sports’ Online Presence with MX Web Design🔗 Visit Website
The Client
Helix Water Sports is a vibrant London-based company 🌊 offering a wide range of watersport activities including paddleboarding, kayaking, and wakeboarding. They came to MX Web Design to build a modern, user-friendly website that captures their adventurous spirit and attracts more bookings.
The Challenge
Helix Water Sports needed:
🌐 A sleek, mobile-friendly website to showcase their activities and easy online booking system
⚡ Fast, seamless performance on all devices to cater to outdoor, on-the-go customers
🎨 A fresh, energetic brand identity reflecting the thrill and fun of watersports📈 SEO to boost local visibility and attract watersports enthusiasts around London
Our Solution
🌟 Website Design & Development - We designed and developed a dynamic, responsive website on Wix Studio with:
✨ An exciting, vibrant layout showcasing key watersports and beautiful imagery
⚡ Fast loading times and smooth user experience on mobile and desktop
🎨 Branding - To capture the adventurous brand personality, we created:
🌈 A fresh, aquatic-inspired colour palette and modern fonts🎯 Consistent brand guidelines to keep the look energetic and professional
📈 Search Engine Optimisation (SEO) - Our SEO efforts focused on:
🔍 Keyword research targeting “watersports London” and related terms
✅ On-page SEO including meta tags, alt text, and local SEO targeting London areas
📍 Google Business Profile optimisation to improve local search rankings
📲 Social Media IntegrationTo engage the active watersports community, we integrated:
📸 Instagram feed showcasing stunning photos and videos of activities💬 Social links for easy communication and customer interaction
🚀 Social campaigns to increase bookings and brand awareness
The Results
📈 Website traffic increased by 90% within 3 months
🌊 A steady rise in bookings and enquiries through the new site📲 Growing social media engagement leading to more repeat and new customers
🌟 A fresh, modern brand presence that stands out in London’s watersports scene
Client Feedback
"Working with MX Web Design was fantastic. Our new website truly captures the energy of Helix Water Sports, and the increase in bookings through social media has been amazing. We’re thrilled with the results!"
Key Services Delivered ✅ Website Design & Development ✅ Branding & Visual Identity ✅ Search Engine Optimisation (SEO) ✅ Social Media Integration

